Marketing Management

Specifications

Release Year2006
Book TitleMarketing Management
ISBN9780131457577
Subject AreaBusiness & Economics
Publication NameMarketing Management
PublisherPrentice Hall PTR
Item Length11.1 in
SubjectMarketing / General
Publication Year2005
TypeTextbook
FormatHardcover
LanguageEnglish
Item Height1.3 in
FeaturesRevised
Item Weight68 Oz
Item Width8.9 in
Number Of Pages816 Pages

What stands out about this textbook is the focus on practical applications.

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