Marketing Management

Specifications

Release Year2002
Book TitleMarketing Management
ISBN9780130336293
Subject AreaBusiness & Economics
Publication NameMarketing Management
PublisherPrentice Hall PTR
Item Length10.3 in
SubjectMarketing / General
Publication Year2002
TypeTextbook
FormatHardcover
LanguageEnglish
Item Height1.3 in
AuthorPhilip. Kotler
Item Weight55.5 Oz
Item Width8.3 in
Number Of Pages768 Pages

This textbook has a companion workbook that pairs nicely with it.

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