Marketing: An Introduction by Gary Armstrong; Philip Kotler
USD 6.26 USD
Specifications
| Binding | Paperback |
| Book Title | Marketing |
| Weight | 2 lbs |
| Product Group | Book |
| IsTextBook | Yes |
| ISBN | 9780136102434 |
| Subject Area | Business & Economics |
| Publisher | Prentice Hall PTR |
| Item Length | 10.9 in |
| Subject | Marketing / General |
| Publication Year | 2010 |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Item Height | 0.4 in |
| Item Weight | 44.8 Oz |
| Item Width | 8.5 in |
| Number Of Pages | 648 Pages |
A nice touch in this textbook is the checklist of learning outcomes at the start.
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