Creating Customer Value: The Path to Sustainable Competitive Advantage
USD 6.56 USD
Specifications
| Release Year | 1994 |
| ISBN | 9780538838474 |
| Publication Year | 1994 |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Subject Area | Business & Economics |
| Publication Name | Customer Value Toolkit |
| Author | Earl Naumann |
| Publisher | Cengage South-Western |
| Subject | Customer Relations |
| Number Of Pages | 280 Pages |
You will find that this textbook has a companion website with extra resources.