Communicating with the Multicultural Consumer: Theoretical and Practical

Communicating with the Multicultural Consumer: Theoretical and Practical

USD 48.00 USD
SKU: QN0IInVn
Brand: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
MPN: 27548871
GTIN: 9781433102042
Condition: Good

Specifications

MPN27548871
StyleABIS_BOOK
Bindinghardcover
Item Weight975.0
Pages328
Subject KeywordAdvertising
Unspsc Code55101500
Subject Code1744
Target AudienceGeneral/trade
Item Type Keywordbook
Part Number27548871
EditionNew
GenreBusiness & Economics
Publication Date2007-10-04
Gpsr Safety Attestationtrue
Textbook Typeunknown
Product Site Launch Date2007-09-28
ISBN9781433102042
Subject AreaBusiness & Economics
Item Length9.1 in
Publication Year2007
TypeTextbook
FormatHardcover
LanguageEnglish
AuthorBarbara Mueller
FeaturesNew Edition
Item Weight34.2 Oz
Item Width6.3 in
Number Of PagesXxii, 330 Pages

What stands out about this textbook is the way it connects real-world examples to theory.

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